How We Do It | Allegra Insights

Unique methodology

Developing an in-depth understanding of our clients’ business, brand, market and objectives is critical to the service we offer. Only by understanding who they are, what they do, and the competitive landscape in which they operate are we able to deliver a service that goes beyond data collection to one of genuine insight that adds real value to their business.

Experience

With more than 16 years' experience working with some of the world’s most successful consumer-facing businesses, Allegra Insights is renowned for the delivery of the highest quality research available.

Proprietary panel

The Allegra Insights proprietary panel consists of over 200,000 UK national representative consumers and is continuously refreshed and growing every day. High response rates and controlled participation delivers samples ranging from 300 to 30,000 consumers depending on the timeline.

The Allegra Survey Platform

Following years of development, Allegra Insights proprietary software platform provides a controlled and secure research environment. It allows us to integrate both qualitative and quantitative research into a cost effective study. Combined with our skilled questionnaire design and analysis expertise, we can deliver precisely what you need, when you need it.

Trusted Consumer Intelligence

We offer a flexible working relationship with clients based on ad-hoc projects or continuous studies.

Working with clients to deliver analysis and interpret findings, we provide the thinking and rationale to support successful business decision-making.

Our Promise

Fast and efficient insight is critical to business decision making. Allegra Insights ensures deadlines are met without any compromise of research quality or service standards. As members of the Market Research Society, our team delivers robust insight of the highest standards and within budget.